L.G.R.

A fascinating collection with a fascinating story.

L.G.R. was born from the original vision of its founder Luca Gnecchi Ruscone and is steeped in heritage with its roots firmly embedded within Eastern Africa.

Lucas’s grandfather first visited Asmara, an Italian colony in 1936 to photograph the war effort in the region, he fell in love with the area and returned a short time later, importing high quality photography equipment to the Italian expatriates. Raffaello opened a store and expanded his range of goods to include optical frame and sunglasses. Over the years, he moved into manufacture and produced plastic shoes for the local community which established itself within twenty years became the laureates shoe factory in Africa. Raffaello was now well and truly established within Africa.

Unfortunately, all this came to an abrupt end in 1974, when with the country on the brink of civil war, all of Raffaello’s assets were seized by the government and he together with his family were ordered to leave within the day with only one piece of luggage. The family returned to and settled in Italy.

In 2005 Raffaello was granted permission to return to his former home to collect his family belongings, this is when he returned with his grandson Luca and where the story of L.G.R. begins.

Luca was wandering through one of his grandfathers’ old warehouses of Italian imports when he discovered a box of old colonial period sunglasses which had been imported from Italy some fifty years earlier. Fascinated by the style and elegance of these pieces he brought them back to Italy, where they were received with great enthusiasm. Luca tracked down the original manufactures and L.G.R went into production using the same traditional methods from the original manufacturer fifty years previously. The brand began to grow and more and more boutiques throughout Europe starting enquiringly and stocking L.G.R. Eyewear. In 2008 Luca exhibited his collection at a showroom event in Paris, the collection was very well received and L.G.R. featured in Vogue France

The collection is entirely handmade in Italy by three artisanal families. Each piece blends together traditional methods of craftsmanship, latest technologies and a history that dates back to colonial Africa. The frames are all completely hand crafted to deliver an authentic and noble product. The manufacturing families have worked hard for generations and have dedicated their lives specialising in this meticulous line of craftsmanship. The result, a genuine product that translates excellence through passion and authenticity.

These beautiful designs immediately evoked the romanticism of en era long gone by. The merging of two worlds; the adventure of Africa and the glamour of the Riviera. I created a line capturing this timeless elegance

Luca Gnecchi Ruscone

Instagram

@gabunion showing off Monastir in havana tartarugato metal frame and green #vintage lenses. #Swipe to discover it.
#lgrworld #sunglasses #handmadeinitaly #roundshape #MFW #gabrielleunion
@nausheenshah wearing our Elliot dressed with a special cotton #camouflage cloth featuring flat grey lenses. #Swipe to discover it.
#lgrworld #sunglasses #handmadeinitaly #roundshape #MFW
Off to #Milan: @martapozzan rocking model George in light pink matt acetate frame and zero base grey lenses.

#lgrworld #sunglasses #handmadeinitaly #roundshape #MFW
Dahlak is the ideal companion for #discovering faraway places.
#lgrworld #eyewear #roundshape #handmadeinitaly #travelwith #lgr
Off to new #adventures with Keren and Dahlak.
#lgrworld #eyewear #roundshape #handmadeinitaly #traveladdict
Keren is our #timeless frame, perfect for every occasion.

#lgrworld #sunglasses #inspiredby #africa #handmadeinitaly #travelwith #lgr
Grey gradient lenses on model Didessa in black matt metal and havana chiaro matt acetate frame.
#lgrworld #eyewear #roundshape #handmadeinitaly #travelwith #lgr #rome #happysunday
Exploring #Rome with model Didessa in gold metal and havana fiammato acetate frame.
#lgrworld #eyewear #roundshape #handmadeinitaly #travelwith #lgr #rome #saturdayafternoon #castelsantangelo
@laurabarthofficial at @grough.luxurysuites wearing model Didessa in black matt metal and havana mimetic frame. Swipe to discover it.
#lgrworld #eyewear #roundshape #handmadeinitaly #travelwith #lgr #rome #fridayfun
LGR Matt Black Feat
Matt Black feat Zero Based Blue Mirrored Lenses

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